Manufacturing Insights
for Connected Sales and Operations

The shift towards a servitization model or EaaS (Equipment as a Service) can transform a company's sales organization. Traditional sales models, which focus on selling products, may not be suitable for services, digital products, and outcomes. Therefore, it is crucial to understand how sales methods change when making this move. Before making the shift, it is essential to understand that selling services differ from selling products. A servitization model focuses on selling o

As manufacturers seek to transform their businesses from selling products to offering solutions, technology becomes increasingly...

As companies shift towards service-oriented business models, the move to servitization or EaaS (Everything-as-a-Service) models is becoming increasingly popular. This shift requires significant organizational culture changes, including its mission, values, and incentives, to align with a service-centric mindset. Using the Before-After-Bridge method, this article will explore how organizational cultures change when moving to a servitization model or EaaS. In a product-centric

The move requires significant changes to processes, culture, and technology. The following steps are key points an organization should consider. This is simply a starting point for companies embracing the journey.

Benefits of Servitization: Enhanced customer relationships: Servitization models allow companies to build stronger relationships with their customers by providing ongoing support, maintenance, and upgrades for their products. Increased customer loyalty: Companies can increase customer loyalty and retention by offering ongoing services and support. New revenue streams: Servitization models create new opportunities for revenue streams, such as subscription-based models or pay-p

The business landscape is constantly changing, and companies must be nimble and innovative to stay ahead of the competition. One emerging trend that has gained popularity in recent years is servitization, which involves shifting from selling products to providing services that support those products. One of the key components of servitization is equipment as a service, or EaaS. In this article, we'll explore what servitization and EaaS are, and why they are important to compa